On my recent trip to India to deliver marketing, sales and pre-sales training in Delhi, Mumbai and Bangalore, I had the pleasure to meet with a new SAP Business One partner. As we got talking he shared the story of his business with me and it was so incredibly powerful, I wanted to cover it…
This past week I reached a personal milestone but it would not have been possible with out the support of the many SAP Partners that have attended my SAP Partner Marketing Catalyst Workshops over the past 2+ years as well as John Jantsch (the creator of the Duct Tape Marketing System), Joe Costantino and Cidnee…
Michael Gerber, the author of one of the first business books I ever read – The E-Myth (Why Most Small Businesses Dont Work and What to Do About It) – said that most businesses are started not by entrepreneurs but by technicians having an entrepreneurial seizure. This was absolutely true for me when I started…
Its an old adage that people buy from people – at the recent SAP Field Kick Of Meeting, Bill McDermott made the observation that SAP’s people and the relationships they build with customers are a major factor in the resurgence of SAP’s sales results, even ahead of the full recovery from the Global Financial Crisis….
90% of what we need to do in our businesses can be tracked back to a few simple common sense principles and approaches. In my next few blog entries I will drill down further in to this idea using marketing as the example.
